fill your calendar. book out weekends.
Facebook & Instagram ads for makeup artists. Stop relying on word-of-mouth bookings. Get consistent bridal, formal, and special occasion work. Fixed $599/month.
For salons with up to $5K/month ad spend. Everything handled for you. No hidden fees.
- Full campaign management
- Facebook & Instagram ads
- Target local clients & walk-ins
- Monthly performance reports
- We use your content (you keep control)
empty saturdays.
lost bookings.
Makeup artists need consistent bookings for weddings, formals, photo shoots. Empty weekends mean lost revenue. You can't build a business on sporadic word-of-mouth. Here's what makeup artists tell us:
Weekends Booked or Empty
Wedding season you're slammed, off-season you're empty. You need consistent bookings year-round for weddings, formals, photo shoots—not just November-March.
One-Off Clients vs Regulars
Brides book once then disappear. You need regular clients for monthly glam, lessons, or ongoing event work—not just one-time special occasions.
Portfolio Not Reaching New People
You're posting stunning makeup looks but only reaching your existing followers. Your portfolio needs to break out beyond the same faces to attract new clients.
Competing With Instagram "MUAs"
Everyone with a makeup kit calls themselves an MUA now. You're professionally trained and experienced—need clients who value skill and consistency, not just cheap prices.
here's how we fill
your appointment book.
Facebook & Instagram ads are perfect for makeup artists. Visual platform, local targeting, and people already browsing hairstyle inspiration. Here's our approach:
Target Local Women (or Men) Ready to Book
We target people within 5-15km of your salon who've shown interest in hair, beauty, or salons in your area. They're already browsing transformations—we put your work in front of them at the perfect moment.
Use Your Before/After Photos
We don't create new content. We use the transformations you're already posting on Instagram. Before/afters, color corrections, blonding—whatever showcases your best work. Your content, our targeting.
Drive Direct Bookings & Walk-Ins
Ads link to your booking system (or phone number). Simple call-to-action: "Book Now" or "Message to Book." No complicated funnels. Just direct bookings from people who love your work.
Build Your Instagram Following
Bonus: ads drive profile visits and followers. Even people who don't book immediately will follow you, see your stories, and book later. Long-term brand building + immediate bookings.
from empty slots
to fully booked.
Jess
Makeup Artist · Adelaide, Australia
"I was getting bridal bookings through word-of-mouth, but it was unpredictable—booked solid in wedding season, then nothing for months. Since running ads with Honest Ads, I'm reaching brides-to-be earlier in their planning process, getting more photo shoot work, and building a regular client base for special events. My portfolio is finally reaching beyond my existing network."
asked by every
salon owner.
Do I need professional photoshoots?
Nope. The before/after photos you're already taking work perfectly. Phone photos are fine—authenticity performs better than overly polished content anyway. We just need your transformations.
How much should I spend on ads?
Start with $500-$1,000/month in ad spend (separate from our $599 management fee). For a salon, even 3-4 new bookings covers the cost. Most salons see 8-15 new bookings per month once optimized.
Will this work for men's barbershops too?
Absolutely. The approach is the same—local targeting, before/afters (or just clean cuts/fades), drive bookings. We've worked with both salons and barbershops successfully.
What if I'm in a small town?
Even better. Less competition, cheaper ads, and we can target a wider radius. Small town salons often see the best results because you're the only one running professional Meta ads in your area.
Do I need to change my Instagram content?
Not at all. Keep posting whatever you're posting. We'll use the best content for ads, but we're not asking you to become a content creator. Post your work, we'll handle the advertising side.
Also great for:
ready to fill those
empty slots?
$599/month. No contracts. No BS. Just more bookings in your calendar.
Get Started Now →Takes 2 minutes to apply. Live in 7 days. Cancel anytime.